Yeezus Clothing and Kanye Hoodies, Redefining Fashion and Artist Merch
Kanye West’s Yeezus hoodies changed artist merch in fashion and pop culture. Launched in 2013 during his tour, it broke away from typical concert merch. Instead of t-shirts and souvenirs, Kanye introduced high-fashion streetwear. This featured bold designs and powerful symbols. Collaborating with Wes Lang, the yeezus clothing collection included oversized tees, hoodies, and jackets….